2017-2021 - DFROST RETAIL IDENTITY
„GREEN“ MATERIALS – SUSTAINABLE MATERIALS MANAGEMENT
In the wake of climate change and global warming, the issue of sustainability is increasingly becoming the focus of political, economic and social awareness. With increasing relevance and penetration on the part of consumers and manufacturing companies, the topic is now also reaching retailers.
In essence, it is about extending the classic services in the field of conception, development and production / logistics of POS campaigns, set ups and marketing to include the aspect of (ecological) sustainability.
In addition to know-how about materials, production processes, packaging and logistics and the corresponding network, internal processes are also examined and the usual is questioned in order to raise awareness of sustainability.
material research & implementation
©️ DFROST Retail Identity
MATERIAL USAGE IN THE RETAIL SECTOR
The production as well as the disposal of plastics, such as PVC and light foam boards, pollute the environment. How can we switch to more sustainable materials? Which are these alternatives and how can they compete with conventional ones price-wise and in terms of material properties?
